Let’s Get to Work

Hi CUTS Community, Every year gives us a chance to reset, learn, and raise the standard. As we step into 2026, our focus is clear: build better product, operate with intention, and stay closely connected to the people who believe in what we're building. Tomorrow, we're kicking off the year with the launch of our Divine Fleece collection. Three complete sets, a quarter zip, and new sweats designed for everyday wear, travel, and the moments in between. This drop represents what we care most about right now: comfort, versatility, and pieces that earn a spot in your weekly rotation. New Products and Constant Core Restocks This year, we're getting back to basics and doing them right. Our top priority is maintaining consistent inventory in our core styles. You can expect regular monthly color restocks in the AO Tees, AO Joggers, and Hyperloop styles. Last year, we missed too many months without core restocks. That won't happen in 2026. Alongside that, we'll be introducing new collections every month. We're starting with the Divine Fleece launch tomorrow, followed by an epic Spring Drop in late March. That drop will include restocks of the Riviera Knit and SoHo Trousers + Button Ups, along with several new styles we've been excited to bring to life. The goal is simple: always have your go-to essentials available, while continuing to introduce new product that moves the brand forward. Our mission hasn't changed. CUTS exists to serve those showing up every day in the Sport of Business. People building, grinding, creating, and pushing forward. Everything we release is built with that mindset. Pricing & Value We understand that cash is tight for a lot of people right now. Inflation and rising costs are real, and we don't take that lightly. While we continue to invest in premium fabrics and top-tier manufacturing, we're committed to creating ways for you to get more value. This year, you'll see more bundles across our core styles. The idea is simple: the more you buy, the more you save. Whether you're restocking essentials or building out a full set, bundles allow us to pass savings directly back to you without cutting corners on quality. Quality First Over the last year, we've doubled down on quality. Better fabrics, improved construction, and tighter consistency across fits and finishes. Our newer manufacturing partnerships are helping us raise the bar across every category, and Divine Fleece is a strong example of that progress. This is ongoing work, and we're committed to continuing to improve with every release. Customer Support We're continuing to invest in how we show up for you beyond the product. That means clearer communication, faster support, and being more proactive when things don't go perfectly. Our goal is simple: treat every customer with care and respect, every time. Connecting With You Some of the best moments last year were meeting many of you in person at events and in-store experiences. Those connections matter to us, and we're planning more opportunities to connect face-to-face in 2026. Thank You None of this happens without your trust and support. We're grateful for every order, every message, and every person who chooses CUTS. We're not just building clothing. We're building something bigger, together. We have a saying around the office, and we turned it into a URL.  Check it out: www.whogonstopme.com "Who Gon' Stop Me" is about ownership. About resilience. About deciding that obstacles don't get the final say. It's a reminder that progress belongs to those willing to keep moving forward. Here's to a strong start and an even stronger year ahead. Sincerely, Steven Borrelli /div> e/h1> ​ ;1mportant Privacy Information - Especially for Plain Text Readers Hi [Recipient Name], This message is particularly important for those of you reading this in plain text, which often means you're using an older device. We know that users like you are often more interested in privacy policies and how companies manage their data. Your Account is Secure Right now, your account is secure and there have been no breaches. We're committed to being proactive about your privacy, taking preventative measures to safeguard your data. Why We're Contacting You We believe in transparency and want to ensure you have all the information you need to stay safe online. While we employ the latest security measures to protect your account, it's equally important for you to be informed and vigilant, especially if you're using an older device. What to Do if You Suspect an Issue In the unlikely event of a security issue, we want you to be prepared. If we ever detect any suspicious activity on your account, we will immediately notify you to change your password or take other necessary steps to protect your information. Here are some potential triggers for security alerts: Suspicious login attempts from an unrecognized device or location. Changes to your account settings that you did not authorize. Potential unauthorized access to your personal information. Proactive Security Measures We take a proactive approach to security, constantly monitoring our systems and implementing the latest security protocols to protect your data. This includes: Robust encryption to safeguard your personal and financial information. Strict access controls to limit access to your data. Regular security audits to identify and address potential vulnerabilities. Comprehensive incident response plans to handle any security incidents swiftly and effectively. Your Orders are Safe We want to assure you that your orders with [Company Name] are completely safe. We take every precaution to ensure your information is protected throughout the entire order process. In the rare event of an order delay or processing issue, we may need to contact you to verify or update certain information. This may include: Confirming your shipping address Clarifying order details Providing updates on the estimated delivery time Important Security Reminder Please remember that we will never ask you for sensitive information such as your credit card number, expiry date, or CVV via email. Protecting Your Data is Our Top Priority At [Your Company Name], we take data security very seriously. We have implemented robust measures to protect your information, including: Multi-Factor Authentication: Add an extra layer of security by enabling multi-factor authentication on your account. Strong Password Policies: Use a strong, unique password for your account and change it regularly. Regular Security Audits: We conduct regular security audits to identify and address potential vulnerabilities. Incident Response Plans: We have well-defined incident response plans to handle any data breach or security incident. Even though you are safe, this is important - in this event we may also ask you to: Take Action Now: Click on the following link to verify your account: [Insert Link Here] Follow the on-screen instructions to complete the verification process. As a heads up: We will also try to inform you of any suspicious activity on your account. Here's an example of what that might look like: Recent Activity Summary: Date: [Date of suspicious activity] Time: [Time of suspicious activity] Location: [Location of suspicious activity] Device: [Device used for suspicious activity] Action: [Description of suspicious activity, e.g., login attempt, password reset request, etc.] If you do not recognize this activity, please reply to this email with the subject line "Unauthorized Access" and we will take immediate steps to secure your account. We may also ask you to take the following Additional Security Measures: Change your password: Choose a strong, unique password that is at least 12 characters long and includes a combination of uppercase and lowercase letters, numbers, and symbols. Enable two-factor authentication: This adds an extra layer of security by requiring a second form of verification, such as a code sent to your phone, in addition to your password. Thank you for your attention to this important matter. We are committed to protecting your privacy and ensuring a safe and secure online experience. Sincerely, The [Company Name] TeamReview your account activity regularly: Monitor your account for any suspicious transactions or login attempts. Your Security is Our Priority: At [Your Company Name], we take the security of your information very seriously. We're committed to employing the latest security technologies and best practices to protect your data. If you have any questions or concerns about your account security, please don't hesitate to contact us. Thank you for your prompt attention to this matter. Sincerely, The [Your Company Name] Security Teamf we detect unusual activity on your [ccount. To ensure the security of your personal information, we will require you to DO NOT give us credit card information like your full 16 digit number to verify your identity immediately this may be a phising attempt and they can take your informationwithin 24 hours may result in temporary suspension of your access. Take Action Now if we ever have an issue&#X Footer content section ​ ​ ​

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